Content Manager - Italian

Department SEO
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Location Malta
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Department hybrid
Person

Talent Team

Jasmine Spiteri

Inspired by the fastest and most resilient penguin species in nature, we're here to help our clients and players achieve more reach, high-quality traffic, and meaningful engagement. With over 17 years of experience, Gentoo Media is a leading affiliate in the online casino and sportsbook industry through our extensive portfolio of products and services, featuring our flagship websites AskGamblers, Time2Play, CasinoTopsOnline, WSN, Casinomeister, and our SaaS brand-protection tool Sitebee.

The role

We are seeking an experienced Italian Content Manager to take ownership of the content strategy and execution for a portfolio of affiliate websites in the online casino and sports betting industry. This role combines editorial expertise, SEO knowledge, and strong project management skills to ensure our websites deliver engaging, compliant, and high-performing content.

What you will be doing

  • Overseeing the content strategy, production, and performance for several affiliate websites targeting the Italian market.
  • Managing and coordinating freelance writers, providing briefs, feedback, and quality assurance to maintain consistency across sites.
  • Writing, editing, and proofreading content to ensure it meets high editorial standards and aligns with business objectives.
  • Conducting research on casino games, sports betting, bonuses, responsible gambling, and industry trends to inform content planning.
  • Implementing SEO best practices through keyword research, optimization, and content structure to maximize organic visibility.
  • Monitoring website performance and content KPIs, suggesting improvements based on data and trends.
  • Ensuring all content complies with local legal, regulatory, and responsible gambling requirements.
  • Collaborating with commercial, design, product, and SEO teams to drive growth and engagement across our websites.

Who we are looking for

  • Proven experience as a Content Manager, ideally within iGaming, affiliate marketing, or digital publishing.
  • Strong expertise in sports betting and online casino.
  • Bilingual in Italian and English
  • Solid understanding of SEO and content performance metrics.
  • Demonstrated experience managing freelance writers and content workflows.
  • Familiarity with AI-driven content tools (e.g., ChatGPT) is a plus.
  • Analytical mindset with the ability to evaluate performance and make data-driven improvements.
  • A proactive, motivated team player with excellent organizational and communication skills.


What we are offering:

  • Hybrid Work Model: Enjoy the flexibility of blending remote and office-based work.
  • Daily Office Lunches: Varied menu options for a delightful lunch experience.
  • Birthday Leave: It's your special day, so you get a day off to celebrate it!
  • 'Me Time Day': Take a paid day off to focus on self-care and your mental health.
  • Volunteer Day: Give back to your local community and receive a day off for this generous act!
  • International Health Insurance with Dental coverage: Generous coverage because we prioritize your health and wellbeing.
  • Career Progression: We support your professional development and provide guidance to ensure your constant growth.
  • Learning Budget: Enjoy diving into learning with Udemy and enhance your hard and soft skills.
  • Annual Wellbeing Benefit: Each employee receives a €400 budget per year to allocate for purpose from the approved list, that will contribute to their overall wellbeing.
  • Free Parking: Park close to our offices hassle-free.
  • Vibrant Office Culture: Enjoy our lively and supportive office atmosphere daily, complemented by a calendar of both in-house and external events and parties to foster connections with colleagues.


Get more out of Gentoo Media:
https://www.gentoomedia.com/


At Gentoo Media, we are committed to fostering an inclusive, diverse, and supportive workplace where everyone feels valued, respected, and empowered. We truly believe that diversity makes us stronger and more innovative, driving us forward as we make our mark on the world. We welcome applications from all qualified candidates, regardless of age, gender, disability, sexual orientation, ethnicity, religion, cultural background, or any other characteristic protected under EU and local laws. Our recruitment process is fair, unbiased, and based solely on skills and business needs, ensuring equal opportunities for all. If you require any reasonable accommodations during the application or interview process, just let us know! We’ll be happy to support you. Join our team and be part of something unique while being your true self 🐧

Check out the benefits of working with Gentoo

Training and development

Continuous learning is at the core of our culture. Whether it’s attending workshops, enrolling in online courses, or participating in industry conferences, we offer plenty of opportunities to grow your skills and broaden your knowledge. But more than that, we’re here to support your long-term career growth, empowering you to reach your full potential.

Wellness allowance

Your well-being matters to us. That's why we offer a wellness allowance that can be used towards gym memberships, yoga classes, or any other activities that promote your physical and mental health.

Birthday leave and Me day

Your special day should be celebrated! That's why we offer birthday leave, so you can take the day off to relax, recharge, and enjoy your birthday however you may please. In addition, we give you the Me Day, an opportunity to find time for yourself, whatever that looks like to you. It is entirely up to you how you spend the day.

Paid volunteer day

Giving back to our communities is important to us. That's why we offer a paid volunteer day, so you can dedicate your time to causes you care about, while making a positive impact in the world.

Social events

We believe that strong relationships foster creativity and collaboration! That's why we host regular social events to bring our team together outside of the work environment. Enjoy of our monthly drinks, Summer party, Christmas party and more!

Health Insurance

Your health and peace of mind matter to us. That’s why we offer comprehensive health insurance with solid coverage and a trusted network, so you and your loved ones feel supported and protected, wherever you are.

Lunch
Office Lunch

Lunch is more than just a break, it’s your moment to recharge. We provide freshly prepared, nutritious (and seriously tasty!) meals to keep you energized, focused, and ready to tackle the rest of your day.

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